Industrial Designers

Invent Resources

Invent Resources develops a narrow range of products that cover Aviation, Hardware and Sports. I think that with this in mind, their logo is very appropriate for their company. They use a logo with the initials IR in it, as well as a very clean cut and extended logotype. Also, they have chosen to use a slogan which I thought was quite nice. This logo design is nice and clean, however I do not think that something like this would be appropriate for Rohan Nicol. The harsh lines of the logo convey a very industrial and commercial ideal whereas Rohan’s designs a much curvier and have more personality. His logo and stationary needs to reflect this.

2. Outerspace Designs

Outerspace Designs focuses more on logotype rather than the logo. The symbol is the same size as the logotype however it seems lost in the logotype due to the boldness of the font. However, I like the fact that they have used a rather ambiguous font of the logotype so that it does not conflict with any of the products that they design. I think that something like this would be appropriate for Rohan Nicol’s identity because it is ambiguous but does not draw away from the identity of the company.

I love the range of products that Outerspace Designs has produced. Especially the Bicycle seat. It’s very unique and the colors are so nice and complement each other so well. Reminds me quite a lot of the designs that Rohan Nicol has produced.

3. Detekt Design Technology

Detekt Design Technology has an identity that is purely based on a logotype. However, the logotype has a logo in it, in my opinion. The backwards ‘E’ feels like a logo inside the logotype to me and I like this concept. I also like the clean and stretched out style of the font. It feels very interesting and eye catching to me. I would like to experiment with something similar to this for Rohan’s identity. I also like the fact that this logotype only uses a single color to draw it all together. This concept might also be something to consider doing for Rohan’s identity.

4. Marc Fraser Design

Marc Fraser Design also focuses on Logotype rather than a logo symbol to convey his identity. However this logotype seems a little flimsy and half-hearted to me. However, I do like the progression of the logotype. It leads down to the rest of the information of the website. It is more of an informing logo.

5. 4 Design

I LOVE this logo. It is a very simple design that completely captures the identity of the company. It is very unique and contemporary. This logo focuses solely on the logo and there is no logotype involved. I also like the fact that it is simply color. However, I would prefer to stick with a simple black logotype rather than develop an abstract logo for Rohan Nicol.

6. TXS industrial Design

This company’s identity is a compromise between the logo and the logotype. They have used a circular logo with offset font in the center of the circle. The font spells out TXS. This is quite a good yet simple logo and logotype. The logotype is done in italics so it leads the viewer’s eyes. Would be good for business cards etc.